Wednesday, 8 September 2010

A cause worth a roar!


Whilst flicking through some glossy magazine huffing and puffing at prices and products and generally just acting annoyed at having to be at work, i came across something very interesting. In the corner of one of the mood board type pages where mags put all sorts of items together in one big mish mash (love these pages) a beautiful eye shadow compact in shiny black caught my eye. Before i noticed even the colours i noticed the protruded images of tiger faces within the eye shadows! then i noticed the actual colours themselves which were navy,coral,light grey and grey. Usually then i take out my phone or pen and take a picture or write down the info and try to remember these products when i am out. This was different though as a whole story unfolded from behind this exquisite compact.

Chantecaille is the name of the company that makes these products and specifically with this one will donate 5 % of their proceeds to help raise awareness and save the last surviving tigers in the world. At 73 of your British gold pounds this eye shadow compact may seem too expensive but if you thought about it, if everyone bought one we would not need to worry that something is being done to help these gorgeous and important animals from going extinct. Imagine a child asking you what tigers were like, or if you had seen one in real life, its a tad sickening to say the least. Hunters and poachers are devouring these creatures for small and high amounts of money and if nothing is done about it sooner rather than later then the latter will definitely occur.

Further more i am seriously impressed with this company, as i read on further i realised that not only were tigers on their horizon but several other endangered wild life also. From dolphins to coral and even butterflies too.

What a clever way of catching the public attention (esp female makeup junkies) to the disasters concerning the wild life in our world, with amazing beauty care that will look fab with your collection, make a sensational gift plus help out with keeping our ecosystem in check!

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